A more useful training website — and 161 clients from it.
We rebuilt a static site-builder website into a clearer branded platform with booking forms and mobile enquiry management. Since relaunch, 161 clients have come through the website.
- 161
- clients from the website since relaunch
- 1,129
- Direct sessions · last 365 days
- 671
- Google organic sessions · last 365 days
PROJECT CONTEXT
The operating reality before the work began.
A multi-award-winning training provider had a website built with an online site generator. It was static, costly to keep running and did not give the business useful ways to handle bookings or enquiries. The manual work and monthly cost did not match the value the site was creating.
02 · THE RESPONSE
The work, made visible and useful.
- STEP 01
Redesigned and redeveloped the whole website, refining the visual identity and establishing a colour palette and theme that suited the business.
- STEP 02
Added booking forms so prospective customers could take the next step without relying on a manual process.
- STEP 03
Set up a mobile application so the team can manage enquiries, make contact quickly and keep on top of the work from a phone.
- STEP 04
Introduced a blog option to support more useful SEO-led content and give the site a clearer route to ongoing organic traffic.
03 · THE EVIDENCE
Recorded outcomes from the project, not projected promises.
What the work actually produced.
161 clients have come through the website since its relaunch.
Over the last 365 days, the site recorded 1,129 Direct sessions and 671 Google organic sessions.
The same period also recorded 171 LinkedIn organic, 136 Bing organic and 131 Facebook sessions.
The business now has a more useful website, booking flow and mobile way to manage incoming enquiries.
“Excellent service from start to finish. Skaale took onboard all of my requirements and throughout the build kept me informed of all progress and offered full professional advice with any relevant suggestions. The finished website is excellent with lots of excellent feedback from customers who have viewed it. I could not recommend this company enough. The project was extremely cost effective and the end result, totally amazing.”
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